RS-74455
E.J. MacNaughton
Realtor-Associate®
Do you recognize his last name? Its been here since 1944, well known in all real estate circles. And this born-n-bred local boy has both insider & global perspective. Are you feeling Cocky (i.e., the USC fighting rooster)? E.J. is, too. How could you not when you’re blessed with goodwill and extroversion that comes as effortlessly as it does to him.
RS-74455
E.J. MacNaughton
Realtor-Associate®
Do you recognize his last name? Its been here since 1944, well known in all real estate circles. And this born-n-bred local boy has both insider & global perspective. Are you feeling Cocky (i.e., the USC fighting rooster)? E.J. is, too. How could you not when you’re blessed with goodwill and extroversion that comes as effortlessly as it does to him.
Specialty Interest
“Knowledge – Honor – Integrity: 3 things no one can take away from me. They are my lodestars.”
KNOWLEDGE: A double major in marketing & finance from the University of S. Carolina, and a previous career in commercial finance, serve as an apt knowledge base, to be sure. But no braggart him, E.J. says, “I was blessed to have my grandpa and my dad as my 2 best friends. If I have any wisdom, it was handed down by them.”
HONOR: “I’m very competitive. Did I say ‘very?’ Yes? Ok, good. I love to win. But only if I earn it…fairly. Even when I don’t have a horse in the race, I still love to win. I’m become competitive by proxy. It makes me a tireless negotiator who is fearless in going after what home sellers deserve. It also means that if a deal’s no good, I will tell you. I’d rather have you trust me to give you sound counsel and walk away than have you look back and see that I sold you up some river.”
INTEGRITY: “Gramps would have said more colorfully than did Spencer Johnson, but the message I received at his knee was the same: ‘Integrity is telling myself the truth. And honesty is telling the truth to other people.’ Words to live by.”
Year Licensed in Hawaii: 2012
Hawaii License Number: RS-74455
Title: Realtor-Associate®
Specialty Interest
“Knowledge – Honor – Integrity: 3 things no one can take away from me. They are my lodestars.”
KNOWLEDGE: A double major in marketing & finance from the University of S. Carolina, and a previous career in commercial finance, serve as an apt knowledge base, to be sure. But no braggart him, E.J. says, “I was blessed to have my grandpa and my dad as my 2 best friends. If I have any wisdom, it was handed down by them.”
HONOR: “I’m very competitive. Did I say ‘very?’ Yes? Ok, good. I love to win. But only if I earn it…fairly. Even when I don’t have a horse in the race, I still love to win. I’m become competitive by proxy. It makes me a tireless negotiator who is fearless in going after what home sellers deserve. It also means that if a deal’s no good, I will tell you. I’d rather have you trust me to give you sound counsel and walk away than have you look back and see that I sold you up some river.”
INTEGRITY: “Gramps would have said more colorfully than did Spencer Johnson, but the message I received at his knee was the same: ‘Integrity is telling myself the truth. And honesty is telling the truth to other people.’ Words to live by.”
Year Licensed in Hawaii: 2012
Hawaii License Number: RS-74455
Title: Realtor-Associate®
By the Numbers
as of 26 Jun 2023
Years in Business
Buyers Represented
Sellers Represented
Total Volume (in Millions)
A Peek behind the Curtain

Books in Production
E.J. is writing his first book now with the working title GRAMPS: lessons in golf and life. It’ll be a fun read for advanced golfers ready to get off their plateaued short game.

A Scratch Golfer
According to the USGA, a scratch golfer is “a player who can play to a Course Handicap of zero on any and all rated golf courses.” “Meh,” says E.J. “My first concern is that you have fun playing with me.”

Passion: Teaching
If there was a living to be made in teaching full-time, E.J. frankly admits he’d bail on all other pursuits in his work life. His unwavering honesty when helping others pursue their goals is how that passion rolls out these days.
Contact E.J.
Do you want an honest assessment of your home’s value? Chances of finding the house you’re looking for in Honolulu? The locker room buzz on who’s thinking of selling next in Kahala? Find me at WCC and I’ll tell you the God’s-honest truth. And buy you a Corona. Oh, or send me a message here. >>
5000 Kahala Avenue, Honolulu, HI 96816
+1 (808) 372-6257
Next up –
Lauren Victoria
The Media Maven
Lauren has worked in the real estate industry for over 7 years. With her eye for design, her expert home staging moves both standard and luxury homes with measurable effect. She has designed and renovated over a dozen homes – one of which was featured on HGTV.